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I think everyone should be free to advertise as they like. Effective ads draw people's attention so I can see why someone might use red as it is an eye-catching colour. I don't think using a certain colour or font could be deemed as disrespectful. If you're really that bothered by the appearance of someone's ad, then just don't look at it.

As a former transcriber and desktop publisher, I can tell you that you should not use too many different colours on one page. Because RED is a bold colour, I believe it should only be used for emphasis or contrast. Not to hijack Sabrina's thread, the thing that many SPs don't realize is, if you type your ad using all upper case, or CAPTIAL LETTERS, you are not doing the reader any favours. The reader has to work harder to decipher your message as there is no contrast which is why CAPS are usually intended for emphasis, not an entire prose An ad like this will "lose the reader". You'll exhaust them by the second line - they won't even read the whole thing. USING ALL CAPS TO WRITE AN AD IS VERY DIFFICULT ON THE READER BECAUSE IT IS HARD TO FOLLOW THE FLOW OF WHAT'S BEING WRITTEN AND THOSE WHO LEAVE OUT PROPER PUNCTUATION MAKE IT EVEN MORE DIFFICULT AND YOU WILL LOSE THE READER'S ATTENTION **************** Use the conventional form of writing which is to capitalize proper nouns, use punctuation, and writing text in upper and lower case letters like I'm doing here. The most common mistakes I read in ads are: ALL CAPS, improper spelling and improper punctuation. Centering or italicizing all text - again using overusing elements intended for emphasis and too many colours and font sizes on one page. You decide - which reads better: DONT MISS MY AMAZING SPECIALS IM ONLY IN OTTAWA FOR A FEW DAYS AND IM ALREADY ALMOST FULLY BOOKED. I PROVIDE THE ULTIMATE GFE SERVICE AVAILABLE AND MY REVIEWS FULLY BACK MY PROMISE TO SATISFY Don't miss my AMAZING specials. I'm only in Ottawa for a few days and I'm already almost fully booked. I provide the ultimate GFE service available and my reviews fully back my promise to satisfy. DONT MISS MY AMAZING SPECIALS IM ONY IN OTTAWA FOR A FEW DAYS AND IM ALREADY BOOKED I PROVIDE THE ULTIMATE SERVICE AVAILABLE AND MY REVIEWS FULLY BACK MY PROMISE TO SATISFY BUT SOMETHING THAT IS IN BIG BOLD RED LETTERS ALL IN CAPITALS - YIKES!!!! I THINK THIS COULD SET OFF A MIGRAINE IN SOME PEOPLE:-(

Gentlemen, I need to confess a regret. I regret that it too so long to see Megan again. My heart beats faster even now as I recall our second encounter. She was dressed in bright red gown that made love to her curves. It belonged on the floor and not her exquisite form. All the details were as per my first recommendation but with an easiness that comes from more familiar feelings. Megan is a delight. She is delicious. She nourishes you with her warm touch, her intelligence, her beauty and her, and I do not err, her modesty. My desire was to ravish her yet I submitted to her touch and felt a better man for doing so. The massage is lovely. The slides are heavenly. The touch is angelic. The end continues for days. I am blessed by such an experience and will be back - of course but I regret only the delay. Ottawa has a treasure in Megan. Thank you. Posted via Mobile Device

I would cut the guy some slack. Unlike most men who get burned, he at least had the decency to post here and warn others. If we come down hard on people who post warnings, people will stop posting. We need people like this who have the courage to share their experiences to warn the rest!